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Reading the Chicago Tribune business section I learned that Barbie, the world’s most popular doll, had lost her “Wow” and the president of her division at Mattel, Neil Friedman, had sent his team on retreat to go and find it. They returned with a new slogan, “Dream Big In Pink Heels” and as soon as [...]

Press releases are a great way to get your story told.      Here are 3 tips for writing better news releases for entrepreneurs and small business people:     1)  Write short, to-the-point news releases and put the important information up front.  Editors are busy. They typically have 7 to 12 seconds to read your [...]

I competed in Toastmaster’s Smack Down this week and came in last behind the mental patient.  To make it worse, it was the easiest topic in the easiest division AND I did my best.   In cream on cream wool with matching stilettos, my first 30 seconds were a breeze.  But for the next 60 seconds, [...]

Image by Ioan Sameli via Flickr After reading countless stories about deals that fell through -  I want to share with you a famous story that I resented reading, but in retrospect have found comforting. Ping – A Frog in Search of a New Pond by Stuart Avery – tells of a frog who needs [...]

Image via Wikipedia Good News. We would like to point out there is a 93% employment rate in the US.   Go out there and find your people! If you are thinking about becoming an entrepreneur, we are here to help.