Archive for small business marketing
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You are browsing the archives of small business marketing.
I couldn’t get the word Ooga out of my head. It sounded so Google, so Yahoo, but with a honk. Instead of foolishly following my instinct, I conducted market research and asked professional women, business women’s groups, businessmen, entrepreneurs, friends and everyone I knew what they thought of the name Big Ooga. Here were my findings.
90% of people had a strong reaction to the [...]
It was an ordinary day at Ooga. Jean Pickering sized the Big Ooga Logo on Facebook because she wanted to. My daughter sent a picture of me that landed in the Met. Melinda sent a thank you and link to a hilarious video. Ray sent a brilliant economic video that supports our work. Marcy sent an article relevant to the Revolution, Joanne sent a slew of [...]
Welcome to the Great Big Ooga Services Sale
We can personally endorse these wonderful companies – even blush about them. Our group mantra is Do it Right or Do it Over! So you can shop with confidence! Please feel free to connect directly with these vendors and tell them Lennie sent you!
Website Services
Professionally Designed Custom 5-page [...]
Procrastination is the art of keeping up with yesterday. ~Don Marquis
Here are Three Top Tips from Fran Piekarski, President of Remedease to help you overcome procrastination.
1. Forget about being perfect and 100% sure.
The paralyzed perfectionist waits until he/she gathers enough information to be sure they can accomplish a task perfectly. Since we can never be 100% sure or 100% perfect: preprare, proceed and adjust [...]
Press releases are a great way to get your story told.
Here are 3 tips for writing better news releases for entrepreneurs and small business people:
1) Write short, to-the-point news releases and put the important information up front. Editors are busy. They typically have 7 to 12 seconds to read your news release so make the first [...]
Join In! For members and non-members alike!
We are delighted to report that the entrepreneurial coffees last month were not only a hit, but a smash!
Of those who attended 95% would like to return.
What we discovered is that while our companies are different and our professional experience varies, our journeys are indeed very similar.
We share the [...]
Our companies are different but the Phases of our journeys are remarkably the same. Our time and head-space fluctuates between grappling with challenges, actual work, success, insight and agony.
We are constantly inventing and reinventing ourselves (beyond Phase I and back to Phase I) - searching for best practices and fine tuning messages, methods and marketing [...]
If one of your clients asks you for a professional referral - you’re not going to say, “I know someone who sucks! Take their number.” You’re going to say, “I know the absolute best person to call.”
The more skilled your network, the better your reputation. If you hang with great people, great people will give [...]
Build and Evolve Your Company
If you are building a start-up or updating your current company - and you need quality professionals - call the Big Ooga - we’ve got great people.
Build Your Skills
If you want to learn social media, SEO, how to set-up a blog, start a Twitter page, streamline your process, rearrange your office, [...]
I competed in Toastmaster’s Smack Down this week and came in last behind the mental patient. To make it worse, it was the easiest topic in the easiest division AND I did my best. In cream on cream wool with matching stilettos, my first 30 seconds were a breeze. But for the next 60 seconds, [...]