One of the Great Ironies
There’s two ways of going into business, planned and unplanned. I’ve done both and I can tell you planning makes it way harder. When you go into business organically, doing something for free and then doing it for money, you don’t have any trepidation in doing it because you are already doing it. When you’re planning to go into business, you aren’t doing it before you do it. This is one of the great ironies. When no experience meets no clue there’s no problem. When planning meets reality there’s usually a headache involved.
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